Wikipedia describes a monogram as:
A monogram is a motif made by overlapping or combining two or more letters or other graphemes to form one symbol.
I describe a monogram as an (hopefully) epic fu-sion-ha of multiple letters within a creative mark, representing a person, place, or thing.
In this episode of Making A Mark, I am going to take you through my process of creating a monogram mark. The thing I am making this for is for my fantasy football team, the Stroll City Strivers. Now, I have already broken down my design of the brand of the Strivers in a previous video and blog post. But I’ve been thinking about adding a letter mark to the brand. I could possibly use the monogram as a faux “throwback” part of the brand. We’ll see. Let’s get started.
STEP 1: Analyze each letter. What makes each letter unique? How can you play with that?
STEP 2: Take that intel and play with how you can combine the letters.
STEP 3: Digitize the sketch.
STEP 4: Profit. Present.